E is For Eskwelabs Issue 012 - Bouncing Back with Data: For Businesses and for You 💼❤️
In our twelfth issue, we focus on how we can leverage data to help businesses and individuals bounce back from the impact of COVID-19. We share new resources and initiatives related to this.
We created this newsletter to keep our alums, partners, and anyone interested in learning skills for the future of work updated and connected to our ever-growing family. If you want to read our previous issues, you can check them out here.
Hi, Francine here! 👋 Today, we're focusing on how we can leverage data to bounce back for businesses and for individuals. You might have already seen different ways data is helping us combat COVID-19; we have initiatives like the DOH’s tracker, where Eskwelabs graduates contributed to providing up-to-date public health information. But now we'd like to share more resources that you can read and watch, as well as initiatives that you may want to join or recommend to friends and family.
What's in this newsletter:
For Businesses
📖 Snippets from our Whitepaper: 4 data-driven strategies for business recovery
📄 How to Use Your Customer Data to Drive ROI
📽️ On-Demand Webinar: Eskwelabs CTO Caleb Tutty on customer analytics
For Individuals
🍎 Aral-Aral Data Science: New content available and free Learning Circles this October!
💖 Data Barkada: Free data literacy upskilling course for COVID-impacted workers
🖥️ Using data to help businesses recover
📖 Whitepaper | For reading before your next strategic planning session ☕
In our recently released whitepaper, we explore 4 different data-driven strategies for businesses determined to recover from the impact of COVID-19.
What data can immediately do for you will depend on your company’s data maturity. While there are many frameworks on data maturity, it can be boiled down to just one question: Which of these is your biggest challenge?
"We don’t have the data."
"We can’t derive any insights from the data."
"We have done the analysis, but don’t know what actions to take."
We walk through a full example of how businesses at each of these different stages can respond. You can access the case study in our whitepaper, downloadable here.
📄 Article | For reading before your next team meeting ☕
When brick-and-mortar retail sales dropped dramatically, the flow of sales and transaction data to retailers also dried up. For companies who rely on in-person interaction for data, this current situation creates confusion on basic questions like “Who is our customer?”
Eskwelabs Management Associate Thea Trillanes takes a look at models that can help companies understand their customers amidst changes in consumer behaviours and growth of omni-channels in this article here.
📽️ On-demand Webinar | For watching when you want to dive deeper into the article
If you are interested in exploring the topic of customer analytics in-depth, Eskwelabs CTO Caleb Tutty walks through the different data models applied in industry.
The webinar is designed for business leaders, marketing teams, customer or client relationship teams, and analytics leaders looking to use customer data to drive ROI.
🖥️ Using data to help you recover
🍎 Aral-Aral Data Science | Access new content and join the free Learning Circles
We know that many of you will be anxious about how COVID-19 could affect your career prospects. As businesses prepare for the digital future, workers also need to bring up their skills up to speed.
Eskwelabs' Aral-Aral brings together the best of online learning & community-based learning as an online data learning resource for everyone. In October, we will be welcoming 10+ school-based partners to Aral-Aral Data Science, a community of aspiring data scientists.
We invite new and existing Aral-Aral learners to join for our October activities!
Want to sign up for Aral-Aral Data Science?
Join the course for free by signing up on our data science page and get automatic access to the course.
Watch and engage with materials at your pace.
Join the community group on Facebook for updates on the Learning Circles schedule.
Sign-up for live Learning Circles with mentors and code along on Zoom for free!
💖 Data Barkada | Enroll in our free data literacy course to upskill yourself in a post-pandemic world
We understand that at the core of all businesses affected by COVID-19 are the people who work with determination to keep it running. Due to the turbulent start of this decade, the need to equip one's self with a solid data skill set and a data-driven mindset have been pushed to the top of people's minds.
Eskwelabs' Data Barkada, also known as Analytics SkillsCourse: Data-driven Entrepreneurship, uses active social learning to train aspiring entrepreneurs and existing small business owners to approach their business planning and operations critically—decisions are grounded on data instead of whims and wishes. This October, we're accepting 500 learners into the course, blending self-paced learning (so you can study the materials at your own time) and dynamic group discussions (so you can engage in idea exchanges and attend live webinars) to create a joy-filled learning environment.
We're starting the free course soon when we reach 500 learners in our learning Facebook group. We invite you to join us and to invite friends and family to learn with you, too!
That’s it for our twelfth issue of the newsletter! Thank you so much for reading. 🤗
Have something to share? We encourage you to give us feedback and ideas (you may do so here) and if you like it, please share it with a friend!
Have a good Sunday! See you again in your inbox next, next week!
💌 Cheering you on always,
Francine
Community Producer at Eskwelabs